Are you in Sales and looking to improve your conversion rate? Are you tired of writing prospecting emails that get ignored? Do you fall into the same traps time and time again? If so, it's time to rethink (and improve) your sales prospecting approach.

Sales is about obtaining sales appointments and conversions, which can only happen when the leads you're sending emails to are interested in what you have to say.

Our top 4 tips for sales emailing:

Introductions are everything

Don’t overcomplicate it

Nail the subject line

Always follow up